We Are The #1 Master Agency Distributor in Texas
about us
Softel is an experienced national leader in the distribution of prepaid wireless products and services. As the authorized Distributor of other prominent ETC’s and HTH’s Wireless affiliate companies, we provide superior sales and customer service for the HTH brands of SFone Wireless, NewPhone Wireless, Cintex Wireless, and our other partners.
Our product line features top handsets and accessories from Apple, Samsung, and Motorola, among other brands. As the premier distributor of these brands, Softel has the largest on hand inventory that helps maintain a consistent supply of devices to its Master Agents at all times.
Our experienced team along with state-of-the-art logistic software deployment will support you every step of the way. When you require immediate assistance, our friendly and dedicated customer service representatives are available by phone at 713-534-1950 Monday through Friday from 8:00 AM - 5:00 PM CST.
Time is money and same day shipping is our core added value commitment. Headquartered in Houston, Texas, HTH is recognized globally and as one of the largest mobile device distributors in the U.S. Operating in a new 125K sf. state-of-the-art facility equipped with brand-new sophisticated technologies and staffed with more than 200 full time employees has allowed us to be an industry leader for more than a decade. Our interfaced hassle-free RMA process ensures your satisfaction with every order.
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our vision & value
Our Vision is to make it easy and simple for you to do business with us. As a leading Distributor in the Prepaid Wireless industry we pride ourselves in providing our Master Dealers with the lowest prices across the best selection of phones and service plans. Our goal is to continue to offer a solution for every need across all major Wireless Carriers while providing world-class service and training which keeps Dealer and Associates at the forefront of industry best practices.
We enable success by driving down costs, saving you money while delivering superior service to all of our Partners.
To develop our business, we must care for the entire ecosystem, including our Dealers and Carriers. As your business partner, we accept your challenges as our challenges.
We set the expectation that every day will be better than the previous by setting clear and simple goals, evaluating the results, and using our hardship-experience as guidance for future growth.
Our Team
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What we do
Softel is dedicated to satisfying and respecting our dealers. We prioritize listening to your request and understanding your expectations. We strive to exceed your expectations in affordability, quality and delivery.
At Softel, we treat each other with respect and take pride in significant achievements that come from the diversity of individuals and ideas. Our continued success demands that we offer the education and development necessary to help our customers grow and we are committed to maintaining all relationships by building trust.